Made at AKQA Amsterdam for Johnnie Walker
We launched The Keep Walking Project, a global integrated campaign for Johnnie Walker. AKQA lead the concept, design and build of iOS and Facebook applications that allowed users to physically walk and donate their steps to various local initiatives.
As part of the account team I managed communication with the local marketing teams Brazil, Greece, Lebanon, Spain, Thailand and Vietnam. I also owned the measurement and analytics of both platforms, presenting weekly analytics updates to the global campaign team.
During this time at AKQA I also ran the Johnniewalker.com maintenance programme, managing the internal technical team and global technical clients.
lauren kilby 